I didn't really interpret it that way (although I understand the author did).
The division head asked something like "are we doing the right thing here?", and also said something like "we need to make money".
From the transcript provided it sounded like he didn't have the complete information about how they were screwing Discovery over: it sounded more like he was told that the campaign was costing Discovery more than Discovery had expected, but the plan was for Amazon to tell Discovery that they wanted to use money Discovery had already budgeted (and spent?) with Amazon but hadn't received a complete campaign for.
I've seen that kind of deal done before, and there isn't anything wrong with it provided both parties are transparent about it.
> The division head asked something like "are we doing the right thing here?", and also said something like "we need to make money".
That's not the message I get from "At the end of the day, you should do what you need to do to maximize free cash flow for the device." The priorities are clear.
And the sane, ethical response to that is, "I'm told Amazon takes the long view, and the long view here is that we will maximize FCF by not betraying partners and not doing anything we wouldn't want to appear on the front page of Hacker News."
Because, you know, that could happen... 'some day'.
The division head asked something like "are we doing the right thing here?", and also said something like "we need to make money".
From the transcript provided it sounded like he didn't have the complete information about how they were screwing Discovery over: it sounded more like he was told that the campaign was costing Discovery more than Discovery had expected, but the plan was for Amazon to tell Discovery that they wanted to use money Discovery had already budgeted (and spent?) with Amazon but hadn't received a complete campaign for.
I've seen that kind of deal done before, and there isn't anything wrong with it provided both parties are transparent about it.