IMO this should link to https://www.kickstarter.com/projects/xiki/xiki-the-command-r... and not one of the most awful, bottom feeder sites out there. I challenge you to find a single bit of information on the TC page that is not on the Kickstarter page.
Eh, I don't think Techcrunch is so bad. They don't usually have link baity titles like wired, they genuinely try to do a good job reporting on new startups and many yc companies get an initial post on TC which gives them that first boost of users. A Techcrunch article and Techcrunch coverage is like one of the biggest boosts from getting into YC.
