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Don't let yourself go down that road of thinking. If you judge every happiness done for others based on how many other people it could have helped, you will eventually suck all the joy out of every endeavor of yourself and others. Weighing souls will weigh down yours.

On a purely money note, Make-a-wish got a lot of publicity and goodwill which will help in other fund raising efforts so they can help even more people. It was an extremely good (and common) trade for a NGO. For example, the cost of holding an art show generally pays dividends in getting money to teach more artists. The "show" pays for a lot of "nuts & bolts".



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