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Yes but right now car manufacturers have probably done the math and realize it's profitable to sell cars outright at a certain price, that while expensive, is still affordable to at least the upper middle classes.

With this technology that allows ultra-personalized, real-time rent seeking over every minor feature of the car, it may become more profitable for car manufacturers to force everyone to a lease so they can use this tech, thus intentionally raising the price even more (out of reach of pretty much everyone) for the "own outright" model.



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