Good. I hope that's all "intelligent blending" means. Too often, that's a euphemism for "making ads look like more non-ads" to fool the user, with "progress" measured in metrics like how often they get clicked on -- which is, by any reasonable measure, a dark pattern.

And LinkedIn certainly does that kind of thing (example: sponsored posts on the front page inserted between posts from people I know, formatted identically, differentiated only by a medium-gray-over-white "Sponsored.")

But glad to hear that in this case you just mean showing fewer ads to those who don't click on them.