It doesn't really act that way, as (1) it can't be accessed with keyboard shortcuts and (2) it's difficult to scan for the desired feature as it's a visual jumble of buttons and text. Oh, and it might not be visible! Sometimes features can only be found in pop-out dialogs.
Having used Office products for 30+, my most-used feature of the Ribbon is Search, because I don't have time to waste hunting through a poorly-organised heap.
To your (1), if you tap Alt all of the alt keys current available show up next to their associated buttons. (Top level menu). Hit the letter for where you want to go and it than will show you the next set of alt keys (available items on the ribbon itself). You can also use the arrows to move around the menus or tabs when in this mode. It isn't obvious but the ribbon, as office implemented it, is very keyboard accessible.
> 1. Think of Amazon as a search engine for products.
That's difficult to do when their search is so atrociously bad. It ignores keywords and places matches well down the page, if it displays them at all.
Plus the classic 'choose a department to enable sorting' prompt. 30 years and their programmers can't work out how to order items from different 'departments'. Why should a customer have to know about their internal taxonomy?
It's probably better to think of Amazon as a product promotion engine. What the customer thinks they want is less important than what Amazon wants to sell.
> I'm incredibly angry about having lost freedom of movement.
I think this was indicative of much of the thinking on both sides of the debate though; focusing tightly on a single, subjective aspect for or against.
"Why the EU is important / abhorrent to me right now?" rather than something like "What is the anticipated future nature of the EU and what does that mean for the UK?"
I agree with you but the other side's arguments were pretty weak.
The Leave side was for immigration control (which has not materially changed, we still have an influx of small boats, but have made it harder for educated, hard working people to get in), and mythical funding for the NHS to the tune of £350m a week which never happened.
https://pbs.twimg.com/media/Gzqc6BLWYAAat2i.jpg
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